Mercury Specialist Frames Ltd has just published a new retail brochure to help promote its aluminium window and door products into the consumer. Steve Cross, Director at Mercury, said “Our latest high-end consumer brochure showcases our range of quality aluminium windows and doors to help inspire homeowners. It helps our customers sell to end users and close the sale by providing all the information they require to make an informed choice.”
The new brochure has stunning lifestyle imagery throughout that showcases exactly why Mercury’s aluminium products are a popular choice with consumers. The photography is supported with information to help homeowners choose the aluminium windows and doors that are right for their homes. It includes aluminium bifold doors, patio doors, designer entrance doors, casement windows, heritage windows, sash windows and aluminium lantern roofs. Steve said: “The demand for domestic aluminium products has grown exponentially over the last few years as these products deliver the aspirational improvements that consumers are seeking. The focus on images in our new brochure reinforces the importance of the lifestyle element in choosing our aluminium products.”
There has been a considerable upturn in demand for domestic aluminium window and door products following the first lockdown especially for bifold and patio doors. Consumers have had time to research their replacement window and door products and are looking for contemporary, slimline products more than ever. Steve said: “What was once considered the default material for commercial or architecturally-styled homes, has now become the products of choice for high-end properties and modern homes alike. We have also seen an upturn for aluminium products in traditional properties and our aluminium heritage window collection allow our customers to tap into this market too.”
Since 2002 Mercury has been manufacturing a comprehensive range of specialist aluminium and PVC-U products for their growing trade customer base. The Gloucester-based business has an ambitious growth strategy in place. Steve concluded: “Since 2020 we have doubled our turnover and remain well on track to continue to meet our growth strategy over the next four years. We recently opened a second manufacturing plant in Gloucester, have made several six-figure investments in automation machinery from Haffner and recruited several high-level appointments to our talented team. Our growth and ambitions remain focussed on supporting our customers at every level as our latest consumer brochure demonstrates.”
To request a copy of the new aluminium brochure, contact
sales@mercuryspecialistframes.co.uk
