Swish Window and Door Systems continues to back installation companies with the appointment of a new business development manager.

“Seven out of 10 homeowners recognise the Swish brand,” says Jon Skinner, commercial director for Epwin Group Window Systems Division. “Customers already benefit from sales leads but the time is right to capitalise on this strong consumer brand. That is why we decided to invest now in a dedicated business development manager to support installers and build on the positive recognition homeowners feel towards Swish Window and Door Systems.”

The company is launching an exciting new growth strategy for installers. Priority has been given to the popular brand to strengthen sales for retail window and door companies in a market where consumers are changing the way they buy.

Business development manager Eilidh Hudson joins Swish Window and Door Systems with a successful track record at Patio Master, where she has helped to grow sales significantly.

“Swish is a brand that homeowners feel very comfortable with and trust” says Eilidh. “Customers tell me the name inspires confidence in homeowners and adds value to their business. We know the value of good local window businesses when selling to consumers, it’s now my job to work directly with installers to bring them the best possible opportunities through association with the Swish Window and Door Systems brand.”