Synseal successfully exhibited at this year’s Ecobuild, which took place at the ExCeL exhibition centre in London’s Docklands on 3rd-5th March. The key objectives were to demonstrate the diversity of Synseal group window and door product solutions with a focus on true innovation and also introduce new sub-brand solutions following the recent acquisition of Sheerframe and Masterdor.
Featured on stand N3000 at the Ecobuild show was Synseal’s innovative WarmCore aluminium folding sliding door. Also on display was a Sheerframe 8000 fully reversible window specifically designed for safe use in high-rise situations, a high specification Masterdor composite door and a touchy-feely solar gain heat lamp exhibit to demonstrate the effectiveness of Synseal’s exclusive thermally-efficient Celsius performance glass.
“Our WarmCore warm aluminium bi-fold door with low U-values using either 28mm DG or 44mm TG was certainly the star of the show as far as we were concerned,” reports Mark Schlotel, Synseal’s Head of Marketing. “We experienced strong levels of visitor interest across all three days at Ecobuild 2015, with some high quality specification client and consultant contacts made, so we’ve already booked to attend next year’s show. I think the secret of our success lay in our compact stand design, which was inviting for guests to approach and also rewarding in terms of product content. Our floor position gave us good branded visibility from distance down a long aisle across the North Hall and our creative free-standing stand design meant we achieved some impactful stand-out beside the adjacent shell-scheme stands.”
The Synseal team secured more than 350 enquiries at Ecobuild 2015, of which at least 45% related to specifier, housebuilder or fabricator visitor requests for more information or project prices.
